SERVICES

INFLUENCER MARKETING

Our approach to Influencer Marketing is rooted in deep strategic thinking. We develop true partnerships to ensure relevancy, authenticity, and more importantly, the desired results. We focus on developing mutually beneficial partnerships between the influencer and the brand, in order to deliver commercial impact for clients. We take a data-led approach to talent selection and engagement and focus on creative storytelling to engage and excite. We have access to Dentsu’s global influencer marketing tools and best practice.

CASE-STUDY-JLR-2 — JLR – Owing the Luxury Space
Jaguar Land Rover had an established relationship with auto-focused media. They wanted to become more known as a lifestyle brand and tasked Dentsu PR team with this ask.
July 11, 2024/by David Bowie

CS-SARA-LEE — Sara Lee – 50 Year Anniversary
Driving awareness and brand advocacy for Sara Lee, in particular around 50 years in the Australian market.
February 24, 2023/by David Bowie

CASE-STUDY-BPme — BPme – Driving demand for fuel payment app
BP was launching their new app, a revolutionary service that allowed customers to pay for fuel from their cars, without the need to go to checkout.
July 11, 2024/by David Bowie

CS-PRJ-STRONG — Project Strong
We launched Ostelin's purpose-led mission to celebrate and empower the strength of all women, from the inside out.
February 14, 2023/by David Bowie

CS-WARNER-BROS — Warner Bros. Consumer Products Influencer Engagement Program
Using popular social personalities to share WBCP retail collaborations.
February 24, 2023/by David Bowie

We acknowledge the Traditional Custodians of the land on which we work and live, and recognise their continuing connection to land, water and community. We also pay our respects to Elders past, present and emerging.

INFLUENCER MARKETING

JLR – Owing the Luxury Space

Sara Lee – 50 Year Anniversary

BPme – Driving demand for fuel payment app

Project Strong

Warner Bros. Consumer Products Influencer Engagement Program